Vision and Mission
Our Vision is to optimize athletic performance using a process driven, intentional and holistic approach.
The Mission of a strength staff, first and foremost, is to take our athletes where they can’t take themselves. The strength and speed game is an infinite game. There is no end, only the process.
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Improve athletic performance with goals of sports transference, injury reduction and education. Our job is to manage stress and create stimulus to reduce injury potential and optimize performance.
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Prepare our athletes to move with high force at high speeds. Through continued education we will combine cutting edge training solutions with tried and true programming to help our student athletes achieve at their highest level.
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Build positive relationships with our athletes while modeling respect, professionalism, enthusiasm, work ethic, and honesty.
Four Dynamic Truths of a Productive Team Atmosphere
Productive Training Attitude
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Bring your best.
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Be a catalyst. Make someone else better.
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All for one and one for all.
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Don’t let obstacles stand in your way.
Assistant AD of Athletic Performance/Strength & Conditioning head coach Joe Belden

Coach Joe Belden took the helm as Friends University’s first Director of Athletic Performance in April 2019. Since his arrival in the fall of 2019, Friends has produced over 75 All American student athletes. He also started the university’s powerlifting program which gained national recognition in the program’s 2nd year, with his women’s team finishing 5th at Collegiate Nationals.
Before coming to Friends, he served as a high school strength and conditioning coach, coached numerous sports and served as State Director for the Adam’s Course. There, he was in charge of the development and implementation of speed development programs for athletes.
He also organized and instructed various athlete development programs, workshops for local law enforcement and hosted numerous strength clinics and seminars before accepting the position at Friends University. He continues to present at clinics and in-services as well as hosting the annual Friends University Strength Clinic.
Coach Belden has achieved numerous strength and conditioning certifications including
-CSCS (Certified Strength and Conditioning Specialist),
-USA Weightlifting,
-IKFF (International Kettlebell and Fitness Federation),
-WKF (World Kettlebell Federation)
-Steve Maxwell’s Maxbells Body Weight Training as well as Level 1 and 2 Kettlebell Certifications
-Triphasic Training Certification
-RPR (Reflexive Performance Reset) level 1 , 2 and 3
1987 Graduate of Southwestern College where he earned All KCAC football honors.
1982 graduate of Mulvane High School where he was a multi sport athlete.
He and his wife Amy have 7 children, 8 grandchildren and 2 dogs
Strength and Conditioning Graduate Assistant Interns
Bailee Passmore

Age: 22
Hometown: Oklahoma City
Years at Friends: 5
High School Sport(s): Track, Cheer, Powerlifting, & Football
Track- 100m, 200m, 100m Hurdles, 300m hurdles, & heptathlon
Football- Running Back & Defensive Back
Collegiate Sport(s): Powerlifting
4th place (52 kg) at 2022 Women’s Raw Collegiate Nationals
Certification(s): NCSF- Certified Strength Coach, NCSF- Certified Personal Trainer, & Reflexive Performance Reset (RPR) Certified
Bachelor's Degree: Health and Physical Education (HPED)
Minor(s): Strength and Conditioning & Coaching
Pursuing Master’s Degree: Applied Exercise Science
Dual concentrations in Strength & Conditioning and Sports Performance Training
Casey Mosley

Age: 25
Hometown: Dallas, TX
Years at Friends: 5
High School Sport(s): Football, & Track
Track- 200m, 400, 4x2, 4x4
Football- Safety and Wide Receiver
Collegiate Sport(s): Track & Field
· 2x National Qualifier
· 2020 Indoor Champion of Character
Certification(s): Reflexive Performance Reset (RPR) Certified
Bachelor's Degree: Health Management
Minor(s): Business Administration & General Science
Pursuing Master’s Degree: Strategic Leadership (MSSL)
Relevant Links and Articles
In-Season Strength Training Optimization- Part 1 by Joe Belden
https://youtu.be/lfIUfVCeFmE?si=Wp6toKxqil3FNi5z
https://youtu.be/rfkYuc_So6A?si=BlrfzNPLcsxsygCQ
Iron Giants Podcast- Why we use Triphasic Training https://youtu.be/mK-6ckYTId4?si=uweHmBwz7PWJFgWx
Iron Giants Podcast- Difference Makers - https://youtu.be/EA7vwVjhqug?si=P1n_MWPG9MyoALlK